TAIPEI (TVBS News) — Taiwan's motorcycle exports reached NT$4.902 billion (around US$157 million) from January to September this year, marking a 3.13 percent decrease compared to last year despite strong global demand. The Taiwan Transportation Vehicle Manufacturers Association (TTVMA, 台灣區車輛同業公會), an industry trade group, released statistics showing Taiwan's motorcycle industry expanding into the Asian, European, and Oceania markets. Experts attribute robust international demand to competitive pricing, with Taiwanese motorcycles selling 20 to 30 percent cheaper abroad than domestically.
Japan remains Taiwan's largest motorcycle export market, with exports reaching NT$1.118 billion (approximately US$36 million) in the first nine months, accounting for 22.82 percent of total exports and representing a 51.73 percent annual increase. Australia emerged as the fifth-largest export destination, with demand surging 29 times compared to last year to reach NT$240 million (around US$7.7 million). Taiwanese manufacturers are expanding their global reach, finding favor in Europe and Africa for their durability.
Motorcycle exports in September totaled NT$426 million (approximately US$13.6 million), representing a 39.44 percent year-over-year decline from September 2024, according to TTVMA. The total number of motorcycles exported from January to September reached 169,100 units, representing a 10.21 percent increase from the corresponding period in the previous year. September alone saw 17,300 units exported, a 6.04 percent increase from the same month last year, indicating continued volume growth despite a decline in value.
Experts attribute the competitive pricing of Taiwanese motorcycles abroad to the absence of a 17 percent goods tax on exports and government tax subsidies for international sales. Taiwanese motorcycles sell 20 to 30 percent cheaper than domestic prices in international markets, making them an attractive option for foreign consumers. This pricing strategy enhances Taiwan's international market positioning and competitiveness, particularly in thriving markets such as Japan, Australia, and Europe, where demand continues to grow. ◼ (At time of reporting, US$1 equals approximately NT$31.3)