TAIPEI (TVBS News) — Taiwanese fans erupted in jubilant cheers as South Korean heartthrob Lee Jong Suk (李鍾碩) made his long-awaited appearance in Taipei on Thursday (March 27), marking a rare public sighting that sent ripples through the entertainment community. Clad in a sleek leather ensemble despite the warm spring temperatures, the actor graciously shifted attention from himself to his devoted followers, inquiring about their well-being rather than complaining about the heat. With a cryptic smile that sent whispers through the crowd, Lee tantalized fans with mentions of an imminent project, assuring them they wouldn't have to wait long to see him again on screen.
The actor was in town for an exclusive luxury brand launch event hosted at the iconic Taipei 101 (台北101), Taiwan's most recognizable skyscraper and once the world's tallest building. This visit represents Lee's first journey to Taiwan in two years, generating considerable buzz among fashion enthusiasts and entertainment media alike. His commanding presence and impeccable style—attributes honed during his early career as a professional model — drew admiring glances throughout the high-profile gathering.
The star-studded affair saw Lee sharing the spotlight with Taipei 101's chairperson Janet Chia (賈永婕) and celebrated Taiwanese actress Cheryl Yang (楊謹華), creating a powerful convergence of business acumen and entertainment influence. Yang, who captivated attendees in a sophisticated black ensemble, confessed with a smile that she had already succumbed to temptation, purchasing a pair of the brand's shoes prior to the official launch. The actress expressed particular appreciation for the label's minimalist aesthetic, noting how its understated elegance complemented contemporary fashion sensibilities.
Lee, who rose to international prominence through his compelling performances in hit dramas "I Can Hear Your Voice" (聽見你的聲音) and "W: Two Worlds" (W-兩個世界), disclosed during a brief media session that he had previously visited the luxury brand's flagship store in South Korea in preparation for this appearance. The actor's itinerary indicates a whirlwind visit to Taiwan, with his departure scheduled for Friday after just two days in the country. As he bid farewell to the assembled press, the palpable anticipation among his fanbase continued to build, intensified by his tantalizing hints about forthcoming projects that would soon bring him back into the spotlight.